About fromLocals

fromLocals connects travelers with authentic experiences in Italy, led by real locals who turn their knowledge, passion and traditions into meaningful moments to live and remember.

In a world driven by speed, automation and instant consumption, we believe in taking a different path.

While everything becomes faster and more digital, more people are looking for experiences that require time, presence and involvement. Just like vintage, handmade and tailor-made things, real experiences gain value because they are lived, not consumed.

The same principle applies to travel.

Cooking with someone who has been doing it for generations. Shaping clay with a local artisan. Walking through the mountains with a guide who knows every trail. Sailing along the coast with those who call that sea home. These are not activities you scroll through — they are moments you participate in.

Screens are accommodating. Real experiences are not.

They ask for attention, effort and curiosity. And that’s exactly why they stay with you. What you create, touch and live becomes part of the journey, not just a memory on your phone.

fromLocals promotes a more human, local and conscious way of traveling in Italy.

We support independent hosts, small businesses and passionate locals who want to share their world with travelers seeking something genuine — far from mass tourism and standardized attractions.

Choosing fromLocals means choosing quality over quantity. It means slowing down, connecting with people and places, and experiencing Italy through the eyes of those who truly live it.

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